The digital revolution has levelled the playing field for all businesses. In an ever-crowded marketplace, with attention spans narrowing, how does a business stand out from the crowd?
For the The Fertility Suite, a natural reproductive healthcare clinic in Manly, the solution was the combination of three key elements:
- Superb content – a well researched, highly informative and valuable eBook
- Beautiful design, and
- A great offer, marketed to a target audience.
Superb content
Six Foot Seven created The Welcome Bundle – a fully referenced 32-page eBook written for women who are wanting to conceive – in collaboration with The Fertility Suite’s founding practitioner, Jenna McDonald.
The Welcome Bundle is the culmination of years of study, research and personal clinical experience for Jenna.
Beautiful design
Utilising the clinic’s brand guidelines and professional photographs of the clinic we were able elevate The Welcome Bundle from a well written Word document into a beautiful, interactive eBook, befitting of its content.
Great offer
The eBook was added to the clinic’s online store, and an offer to download the eBook for free was then created and marketed through The Fertility Suite’s social channels.
The release of the eBook resulted in a huge jump in a number of The Fertility Suite’s business metrics:
- A 300% increase in website traffic
- Instagram followers increased by 15%
- Appointments at the clinic doubled
Six Foot Seven enjoyed designing the eBook for The Fertility Suite. We got a real sense of satisfaction from seeing the positive effect it had on their business.
If you would like to see the complete eBook, you can claim your free copy by visiting their online store here and entering the discount code WBFREE when you check out.
Do you need an eBook design to help you stand out from the crowd?
The Welcome Bundle eBook has helped The Fertility Suite Stand Out from the Crowd. If you need an eBook designed for your business we would love to help you too.
Please fill out the form below and we’ll be in touch.