Logo and Branding

Logo and branding solutions that capture the essence of your business and help you stand out from your competitors.

Does your brand capture the essence of your business and set you apart from your competition?

Great brands have a few things in common. They know what they do, why they do it, and who they do it for. And they communicate these things consistently with a great visual identity. Whether you’re a start-up or a small to medium-sized business, we’ll help you create a brand rich with meaning and substance. A brand that will capture your customers’ attention by:

  • Lifting you above your competitors,
  • Ensuring your branding is consistent and clear across platforms and purposes,
  • Increasing customer loyalty and advocacy.

What we do

We’ll start with a deep-dive into your business and the industry you operate in, and formulate a brand strategy that aligns with your business goals. We will establish your:

  • Brand purpose – your why (sometimes known as your brand promise), how and what,
  • Brand positioning – where your brand sits within industry.

We’ll then bring your brand strategy to life through your visual identity. We’ll create your brand’s key assets, such as your logo, colour palette, and typography, as well as your brand messaging – your supporting lines, language, and tone. We’ll make your brand memorable and recognisable in the hearts and minds of your customers and ensure your brand creates the right impression.

We’ll work with you to build your brand guidelines, which ensure consistency in the way your brand is represented across online and offline touchpoints. This is an important part of building trust and attracting new customers.

The combination of a strong strategy and inspiring brand identity and messaging are the foundation of your brand value. If you want your business to shine, investing time and effort into these elements will help.

Our Logo and Branding expertise

  • Brand Strategy
  • Brand Messaging
  • Brand Identity Design
  • Brand Identity Guidelines
  • Logo design

Our logo and branding work in action

BowdenCorp Capability Statement created using brand and identity guidelines
Brand guidelines design for David Nanfra Coaching
The Richards Report logo applied to a podcast banner on an iPhone
Blue Rhino logo and visual identity applied to business cards

View more of our logo and branding work here.

Ready to build a stronger foundation for your brand?

Let’s talk